We are working with one of largest Wealth management bank to build Digital and Customer Experience team.
In this new exciting role, the “Digital Insights Lead” will play a central role in driving a data-led strategy to enhance the digital behavior of digital wealth management clients. This is a new position within Digital Client EXperience (DCX) team and takes ownership of generating & tracking insights for key stakeholders across all digital platform use these insights to drive digital journeys, digital process transformation and digital client communication. The role will leverage new and proven analytical methods, which includes deep machine learning, big data analytics and behavioral analytics to glean key business insights to drive digital behavior.
- Build next best business strategies and pilot new AI/ML/Big Data applications via initial Proof of Concepts/pilots followed by full roll-out
- Will leverage customer relationship management, big data analytics, digital initiatives and digital client experience to drive digital insights to optimize wealth management digital journeys
- Analyze customer’s digital behavior, measure, track digital maturity, promote digital engagement and offerings through data driven analytical insights.
- Champion adoption & usage of digital capabilities across channels through effective digital insights through performance measurement, education and client experience.
- A data first strategy through application using data science methods to everyday problem solving & lead the transformation to razor sharp data driven digital model.
- Leverage the insights to drive digital process transformation and digital client communication .
- Work closely with all business functions viz., sales & service, segment, product, marketing, control and operations teams to drive the progress initiatives under the program.
- Ensure key stakeholders are engaged in understand the requirements, design and delivery through effective collaboration.
- Will partner with regional decision management teams placed as well as our own data teams and any other stakeholders to create bespoke digital client experience framework