A leading Asian broadcast media company has launched a new product.
It is an audience targeting solution enabling advertisers to reach quality online audiences on their digital network more effectively in Singapore.
CloudStream were engaged by the Singapore business to help build a digital and science team harnessing rich demographic, interest and behavioural insights across online and offline platforms. This 3 month program of work consisted of mapping experts with unique domain expertise, technically assessing them and engaging them within Broadcast media clients.
After successful on-boarding of initial staff selected this has become an ongoing program of work to continue supporting the expansion of their digital analytics team. We have furthermore been engaged to build a new Toggle team for their consumers to look forward to new content and a new level of interactivity.